NextGenerationEU

Thanks to the call for applications under the International Mentoring aid program, we have carried out various consultancy and international promotion activities funded by the European Union - NextGenerationEU, including:

  • Consultancy focused on adapting the men's and women's underwear collection to target markets by analyzing local preferences and consumer trends.
  • Advisory services for introducing the brand into the U.S. through indirect distribution channels such as agencies or showrooms.
  • Marketplace consultancy aimed at expanding into the German and U.S. markets, optimizing product listings.
  • Creation of photography and video content for different digital channels.
  • Participation in regional trade fairs in Germany.
  • Placement of advertisements in international media.
  • Development of creative materials for outdoor advertising.
  • Hiring a marketing agency to optimize website content for international reach.
  • Hiring a consulting agency specialized in the internationalization of fashion brands.
  • Online advertising for foreign markets.
  • Registering the brand on commercial platforms.